Massive bluefin tuna reels in almost $800,000 at Tokyo auction

Publish date: 2024-05-06

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The most expensive piece of seafood at Tokyo’s largest fish market sold for a ton-a money at auction on the opening day of business.

The mammoth bluefin tuna weighing nearly 525 pounds was purchased by seafood wholesaler Yamayuki and a sushi chain for nearly $800,000.

Yamayuki and sushi chain Onodera group have purchased the market’s priciest fish of the new season for four years running.

“If we were going to do it, we wanted to win,” Yamayuki president Yukitaka Yamaguchi told a throng of reporters that had assembled upon the auction’s conclusion.

The next stop for the supersized tuna, caught off the coast of Aomori Prefecture, will be Onodera, a Michelin-starred sushi restaurant in the Japanese capital’s ritzy Ginza district, The Japan Times writes.

Although the sky-high price tag for the quarter-ton bluefin didn’t set any records — it was actually the fourth-highest sale since recordkeeping began in 1999 — it was the highest price paid for a tuna at the bustling Toyosu Fish Market since the start of the COVID-19 pandemic.

The tuna sold for more than triple the price of the most expensive fish sold at 2023’s first-of-the-year auction, sparking hopes of a market rebound after the pandemic put downward pressure on fish prices alongside Japanese tourism and restaurant business.

The massive 525-pound bluefin tuna sold at auction at Tokyo’s largest fish market for nearly $800,000. ZUMAPRESS.com
The winning bid was placed by seafood wholesaler Yamayuki and sushi chain operator Onodera group, a team-up that has won the auction for four years in a row. ZUMAPRESS.com
The enormous bluefin is destined to be served as sushi at Onodera, a Michelin-starred restaurant in Tokyo’s upscale Ginza district. ZUMAPRESS.com

The record was set in 2019 when Kiyoshi “Tuna King” Kimura, a Japanese sushi restaurant chain owner, paid 333.6 million yen ($3.1 million) for a 613-pound bluefin at the annual auction, later admitting to reporters that he paid five times what he had expected.

“The tuna looks so tasty and very fresh, but I think I did too much,” Kimura said outside the market after the 2019 auction.

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